What types of health concerns are common to kids, and how can a plant-based diet help them?
We are facing a childhood obesity epidemic. In 2022, 340 million kids worldwide have been reported as obese. Kids and families on the go are choosing quick meals consisting of unhealthy meats and dairy over healthy alternatives. As a result, they are facing issues like obesity, diabetes, and less optimal cognitive mental health.
By reducing the consumption of these heavy meats and dairy products, which are highly consumed by the standard American diet, our kids and youth will live healthier life reducing the risk of obesity & poor mental health.
Americans have adopted the mentality that animal meat is needed in every meal to get protein. But that mentality is just not true. Raising animals for food not only hurts the environment but takes up significant energy and resources.
We are not suggesting that kids adopt a plant-based lifestyle. At its core, Mighty Yum™ seeks to introduce families to the availability of healthy, convenient, and delicious plant-based options in the market. Eating healthy doesn’t have to be a battle, and with Mighty Yum, it becomes enjoyable.
How does the plant-based Version of a lunch kit compare nutritionally to the regular version of a lunch kit?
Mighty Yum™ contains only a fraction of the sodium than in a traditional Lunch kit. We are a plant-based alternative to a traditional lunch kit that has higher amounts of sodium and other fats, providing more protein in every bite. Mighty Yum™ is a real game changer in the way for kids to eat healthy on the run, with plant-based fun for everyone.
What are the top 3 to 5 things that make your product unique in the marketplace?
Essentially, we are the first healthy plant-based lunch kit. With our plant-based take on the nostalgic Lunch Kit, this healthy treat provides the same on-the-go conveniences with all the more nutrition. But unlike many other healthy alternatives, Mighty Yum™ doesn’t sacrifice taste. Our flavors and textures are delicious, so much so that even the pickiest eaters approve! With Mighty Yum™, you are getting the same lunchbox taste, just plant-based!
Tell us about your historical success. How many companies have you previously launched and what led you to launch this one?
The idea came from our full-time role as fathers. We felt like there wasn’t any food out there that was both healthy and enjoyable for our kids. It was becoming apparent just how corrupt the food market has become, and how dangerous forming unhealthy habits can be. Having experience as entrepreneurs in the health industry, we wanted to craft a product that was easily accessible, as well as healthy. Now, we want to share that with all of you.